Business development provides a challenge in the financial services industry. After a three month sprint leading up to tax filings, you often spend a month catching your breath, cleaning up, and maybe taking a little time off. Coupled with summer activities, vacations, and migrations this provides a perfect storm for a lack of summer productivity. What follows are summer business development activities which produce business and set up a fantastic fall finish, and hopefully your best year EVER, while allowing yourself personal time off for family and rejuvenation!
Three distinct opportunities lie before you:
- New Business
- Marketing
- Team Building
Advisors often state they cant do new business during the summer. Nothing could be further from the truth! Consider these three “low impact” business builders to use with your A & High B Clientele.
Beneficiary Audit – Reviewing clients beneficiary designations on insurance and retirement accounts, as well as reviewing account titling provides BIG opportunities for client service and new business!
Risk Reduction Analysis – This covers insurance needs as well as diversification and asset allocation opportunities.
SPD Audit – Make certain you have a current “Summary Plan Description” for client’s retirement plans. Look for rollover and early withdrawal opportunities.
Look for a following article for Marketing & Team Building Ideas. Make this the best summer of you career and your life!
Work Hard & Have Fun!™
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