Financial Services, Speaker and Coach

An article in the August 20, 2012 issue of Sports Illustrated Magazine focused on “The Process” used by University of Alabama football coach Nick Saban to build consistently winning teams. This post is the first in a series about The Process of building a professional services practice.

A professional services practice is an “Ultimate Small Cap Business™” – a business requiring professional expertise, education, and the investment of “Sweat Equity,” while not necessarily requiring the investment of financial equity (outside of professional education.) Sweat Equity is the planning and hard work put into a business that often takes years to monetize. This hard work, focused on filling  needs by using professional expertise, often requires time to turn into tangible results. If that Sweat Equity is to be monetized, it must be focused upon goals and objectives – a “Big Vision.”

The Process starts with goals, and a Big Vision. What is your Big Vision? If we were to meet one, five, ten years from now, what must happen for you to consider your efforts wildly successful? Describe your Perfect World™.  Take time to write down a recap of your Big Vision for the future, then ask yourself the following questions:

  • What are the CHALLENGES that you face in realizing that Perfect World?
  • What are the OPPORTUNITIES you have in pursuing the Big Vision and your Perfect World?
  • What are the RESOURCES you will need to make it happen?
  • What are the first steps you need to take in the EXECUTION of your efforts to attain the Perfect World?

This clarification of your Perfect World, including the Challenges, Opportunities, Resources, and Execution are called The CORE Method™ On a single sheet of paper, write out your vision of your Perfect World, and answer the CORE questions. Whether you are a new practicing professional or if you have 25 years of success behind you, this is a start to take today’s Big Vision of the future, and turn it into a Perfect World…for you!

What’s next? The seven steps in The Process.

Work Hard & Have Fun!™